| Welcome to BeautyFirst.com. Your trust is our most important asset. We take the protection and proper use of your personal information seriously and are committed to protecting your personal information. In order to preserve your trust, we want you to understand what personally identifiable or personal information we may collect from you when you visit our website, how we use such information, and the choices you have regarding our use of this information. |
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| Our Privacy Policy |
| BeautyFirst is a division of Pure Beauty Salons & Boutiques, Inc. In this policy, the words “we”, “our”, and “us” refers to PureBeauty Salons & Boutiques, Inc. (BeautyFirst) and the phrases “personally identifiable information” or “personal information” mean any information by which you can be identified or contacted, such as your name, address, e-mail address, telephone number, etc. |
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| Categories of Personally Identifiable Information We Collect |
| We collect personally identifiable information, as defined above, from you when you register on our website, place an order with us, subscribe to BeautyFirst.com E-mail Updates (our e-mail newsletter), through communications with you, or through the BeautyFirst family of salons. We may also collect personal information about you from other third parties, such as demographic firms, to make our future marketing efforts more efficient |
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| How We Use Your Information |
| We use the personal information collected to customize your experience with us, and to provide you with the best possible offers, products and services. If required by law, court order or in the good faith belief that disclosure is otherwise advisable, we may disclose your information as legally required. When a visitor provides us their e-mail address, or sends us an e-mail correspondence, we retain that information to send future marketing related communications that may be of interest, including related offers from other entity’s within the PureBeauty Salons & Boutiques, Inc.. Occasionally, we may also partner with another party, within the beauty industry, to continue to deliver you great value through partnership promotions. In such a case, you will be given the opportunity to opt-out of those communications, in accordance with all relevant laws and regulations. Although we take appropriate measures to safeguard against unauthorized disclosures of information, we cannot guarantee that personally identifiable information that we collect will never be disclosed in a manner that is inconsistent with this Privacy Notice. |
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| Cookies and Web Beacons |
| Our website uses “cookie” and “web beacon” technology. We use cookies and web beacons to distinguish you from other visitors, track your IP address and usage of our site, and to identify the name of the Web site from which you linked to BeautyFirst.com. |
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| A cookie is a small data file that is placed on the hard drive of your computer when you visit a website. A “session cookie” expires immediately when you end your session (i.e., close your browser). A “persistent cookie” stores information on the hard drive so when you end your session and return to the same website at a later date, the cookie information is still available. A web beacon is a small string of code that represents a clear graphic image and is used in conjunction with a cookie. |
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| We use Cookies to: |
- Record the visitor’s session information.
- Record the user-specific information on the page the visitor selects for viewing.
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| If you register with us, your cookie allows us to recognize you when you return to our website and provides you with access to your account information. If you save your information, we may use cookies to monitor and maintain information about your use of our website. You can disable cookies at any time by using your browser options; however, if you turn off cookies. We will not be able to recognize you as a registered user to allow you access to your account information. |
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| Your Information, Your Choice |
| To update us with your information sharing preferences, you may call 1-888-232-8891, e-mail at customerservice@beautyfirst.com or send your request to the BeautyFirst Corporate Offices at 3762 Fourteenth Ave. Suite 200, Markham ON L3R 0G7. Please note that such requests may take up to six to eight weeks to become effective. |
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| Children’s Online Privacy |
| The Children’s Online Privacy Protection Act took effect April 21, 2000 and pertains to Web sites directed toward children under 13 years of age. PureBeauty.com does not collect information on any person under 13 years. We ask that children do not submit information to us without the consent of a parent or guardian. |
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| Security |
| We maintain physical, electronic and procedural safeguards to protect the confidentiality and security of personally identifiable information transmitted to us using this website. To guard your information, we use industry-standard encryption technologies when transferring and receiving customer data exchanged so only BeautyFirst is able to decode your information. |
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| Policy Changes |
| We keep you informed by updating this Privacy Policy as our procedures change. Please review it occasionally to remain informed. This Policy was last updated on December 16, 2010. |
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| If you have questions regarding our Privacy Policy and Security Statement please contact us at: |
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| BeautyFirst Inc. |
| c/o PureBeauty Salons & Boutiques, Inc. |
| 3762 Fourteenth Avenue, Suite 200 |
| Markham, ON L3R 0G7 |
| 1-888-232-8891 |
| customerservice@beautyfirst.com |
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| The examples contained in this Privacy Policy are illustrations only, and are not intended to be exhaustive. |
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| Last Updated December 16, 2010. |
| © 2010 Copyright Pure Beauty Salons & Boutiques Inc. All Rights Reserved. |
